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emanuel:
As a hopeful, your banner is grey and your comments purple. Becoming a SG, turns your banner and comments on pink color.
johnnydiscard:
To add to @fredhincanada’s explanation, SGs comments are in pink boxes around the site. So it’s a visual indicator when looking at the groups which comments are from an SG. It is really cool to see a Hopeful go pink even before an announcement is made.