Fischli and Weiss, Der Lauf Der Dinge (The Way Things Go), 1987
Honda Accord Vommercial, 2003
OK Go - This Too Shall Pass - Rube Goldberg Machine version - Official
What about this "evolution"? The work of art turned into a commercial turned into a music video. Don't expect any moral judgement on that. Actually, I enjoyed all three videos.
We could discuss the question of authorship. But we won't. (Fischli & Weiss threatened to sue Honda).
Here's what I've been pondering: what exactly are the differences?
Because, once you've accepted that they're all in the same category (actually, this type of invention is called either Heath Robinson contraptions (UK), or (more commonly) Rube Goldberg Machines (US) and have been in popular culture at least since the beginning of the 20th century), you can see into how very different they are.
So what makes it an art project, a commercial, a music video?
If we turn the volume off, what changes?
If we put music, or switch it from one video to another?
The timing, the materials, the way things go and pass.
What sort of universe appears in each of them?
Yes, that's precious: they each have their own universe. They are entities. You can easily find yourself around them, with their texture, their dynamics, their smell... hmmmmm??!
Honda Accord Vommercial, 2003
OK Go - This Too Shall Pass - Rube Goldberg Machine version - Official
What about this "evolution"? The work of art turned into a commercial turned into a music video. Don't expect any moral judgement on that. Actually, I enjoyed all three videos.
We could discuss the question of authorship. But we won't. (Fischli & Weiss threatened to sue Honda).
Here's what I've been pondering: what exactly are the differences?
Because, once you've accepted that they're all in the same category (actually, this type of invention is called either Heath Robinson contraptions (UK), or (more commonly) Rube Goldberg Machines (US) and have been in popular culture at least since the beginning of the 20th century), you can see into how very different they are.
So what makes it an art project, a commercial, a music video?
If we turn the volume off, what changes?
If we put music, or switch it from one video to another?
The timing, the materials, the way things go and pass.
What sort of universe appears in each of them?
Yes, that's precious: they each have their own universe. They are entities. You can easily find yourself around them, with their texture, their dynamics, their smell... hmmmmm??!
Thanks for the nice and thoughtful comment on my set